Reflections on KMWorld 2023: How Will AI Change Knowledge Management? Many at the November KMWorld 2023 Conference in Washington DC projected disappointment in what the knowledge management (KM) discipline has promised, and what it has actually been able to deliver. Much of this dismay over KM’s shortfalls circled around the need to change behavior. Several speakers … [Read more...] about Reflections on KMWorld 2023: How Will AI Change Knowledge Management?
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Generative AI in the Enterprise: Getting Practical with Applications of Generative AIÂ
Generative AI in the Enterprise: Getting Practical with Applications of Generative AI Technology like generative AI generates hype. Because of its close affiliation with science fiction, the concept of AI has been front and center in many plots involving humanity’s extinction, but probably not as often as humanity has been its own worst enemy. If we step back from … [Read more...] about Generative AI in the Enterprise: Getting Practical with Applications of Generative AIÂ
Ten Questions Every Business Will Be Asking About Generative AI Next Year
Ten Questions Every Business Will Be Asking About Generative AI Next Year Which generative AI system is worth paying for and how are they different? Bing, ChatGPT, Bard—big company generative AI—are to some degree, mostly free. Some are related, and some are competitive—for a concept this big and techniques this opaque, comparisons will be difficult. Unlike … [Read more...] about Ten Questions Every Business Will Be Asking About Generative AI Next Year
What IT Can Learn About the Future of Generative AI from Future of Marketing Scenarios: Challenges and Opportunities
The future of generative aI: early challenges for IT, and opportunities I recently attended the annual scenario planning session for friend and colleague Rob Salkowitz’s 'Future of Marketing' class in the Communications Leadership program at the University of Washington. We introduced his students to scenario planning and asked them to think about how the … [Read more...] about What IT Can Learn About the Future of Generative AI from Future of Marketing Scenarios: Challenges and Opportunities
4 Future of Marketing Scenarios from the University of Washington ‘Future of Marketing’ class. Overlord or Partner? Learn How AI Wins and What Clips its Wings.
Future of Marketing Scenarios An overview of Scenario Planning Scenario planning employs an outside-in view of the future. It purposefully creates context by specifying futures that embody the key topic without being beholden to it. The process encourages people to identify uncertainties that will be critical to the future of a topic, not within the domain, but across the … [Read more...] about 4 Future of Marketing Scenarios from the University of Washington ‘Future of Marketing’ class. Overlord or Partner? Learn How AI Wins and What Clips its Wings.