Photo by Andrea Piacquadio on Pexels.com Kim Kardashian has faced some rocky PR with a quickly failed marriage, a self-serving app, and a very public pregnancy shared with rapper, baby-daddy, and now new husband, Kanye West. Regardless of what she is facing, Kim remains a good case study in marketing. With the announcement of her yet-to-be-published Rizzoli book of … [Read more...] about What Marketers Need to Learn from Kim Kardashian West
Strategy
The Economist Get’s Airport Check-in Wrong
In the Guliver blog on Economist.com (Check-in desks Time to check-out?), the writer suggest that airlines do away with airport check-in. We do it all on-line anyway, and who would miss the queues waiting for check-i anyway?. Well, for the most part, self-check-in is common, but not universal (59% of people still check-in at the counter). Airlines have moved automation onto … [Read more...] about The Economist Get’s Airport Check-in Wrong
Time to Plan at the Speed of Change.
Some organizations don't plan at the speed of change: “Dan, our strategic plan is about to expire. Can you come and help use create a new one?” I get than phone call pretty often. My first statement is “sure,” followed by, “I do have to warn you that if you work with me, your strategic plan will never expire again.” I believe organizations should plan at the … [Read more...] about Time to Plan at the Speed of Change.
My First Comic-Con Day 1 Fotoessay
Day 1 of Comic-Con provided a number of insights. All of them related to popular culture. Enjoy this Fotoessay. … [Read more...] about My First Comic-Con Day 1 Fotoessay
Working in an Aging Country: Learning from and Teaching Older Workers
Learning from and Teaching Older Workers According to the OECD the aging US is at risk from antique policies and prejudices that fail to appreciate the benefits of a workforce of experience. It is past time that we learn to appreciate the contribution of older workers, and that we create policies that can leverage the knowledge and understanding of this segment of the … [Read more...] about Working in an Aging Country: Learning from and Teaching Older Workers